Has anyone found an effective online ad campaign that for a modest budget - say $15,000? | LinkedIn: " SEO - If you are not on page 1 you are not seen. If you are first on that page you receive more hits than the next five collectively. Moving from 8th to 1st place on a Google search increases your CTR by 1,400%. Not my figures look em up for yourselves go to chitika or the like.
Web surfers are not very sophisticated users of search engines and stick close to a few key words and rely on Google to return valid results. Often showing little discretion, even ignoring abstracts and simply selecting from high on the list. "