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Sunday, March 3, 2013

What is Your Myers Briggs Social Media Type? [INFOGRAPHIC]

What is Your Myers Briggs Social Media Type? [INFOGRAPHIC]: "It is an assessment based on Carl Jung’s theory of psychological types that looks at what kind of characters people have and is broken down into four categories: extraversion or introversion, sensing or intuition, thinking or feeling, and judging or perceiving. These assessments are extremely accurate if taken properly and essential to group constructions for projects and group dynamics."

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What To Expect From Facebook's Shiny New News Feed – ReadWrite

What To Expect From Facebook's Shiny New News Feed – ReadWrite: "he cunningly engineered sense of addictive voyeurism is what powers News Feed - and what drives advertising revenue straight into Facebook's pocket. In the fourth quarter of 2012, Facebook raked in $1.33 billion in advertising revenue - a 41% leap.

The last time Facebook changed News Feed in a major way was back in September 2011, "

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What To Expect From Facebook's Shiny New News Feed – ReadWrite

What To Expect From Facebook's Shiny New News Feed – ReadWrite: "Facebook's real-time, algorithm-driven, social ticker is also what makes the social network so confoundingly addictive: When did my college roommate get hitched? Why can't I stop reading about people I haven't spoken to in years and barely knew to begin with?

While Facebook obviously has the hyper-engaged can't-peel-your-eyes-away aspect of News Feed on lock, it's still a confusing, busy page. Managing who and what shows up on News "

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Measuring social media ROI requires identifying social objectives | SWOT | Financial Post

Measuring social media ROI requires identifying social objectives | SWOT | Financial Post: "This method takes into account not only short-term goals such as increasing sales in the next month via a social media marketing campaign or reducing costs next quarter due to more responsive online support forums, but also long-term relationship value due to social media investments. Marketers who don’t understand and can’t measure how this relationship influences a customer’s behavior will be unable to get a true picture of social media effectiveness and program ROI.



Fact is, it is very difficult to directly link social media performance metrics directly to business results. Therefore, we recommend managers use measurable social objectives as a bridge between social media performance and business results."

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Want to catch people stealing your website content? Use an RSS honeypot

Want to catch people stealing your website content? Use an RSS honeypot: "his article originally appeared at [article URL]. All rights reserved. If you are not reading this on a personal RSS reader (such as Feedburner) or on [website domain], you are reading a scraper website that has illegally copied and stolen [website domain]'s content. Please visit [article URL] for the original version, along with all its comments.
This way, I could do a Google search for that text string (well, for a part of it -- it is rather long), and discover which websites were automatically copying my site's content."

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